Say hello!

Please email frances.buerkens@gmail.com or use the form to reach me. I check email daily. I would love to hear from you regarding projects which include brand management, design, photography, and project management.

Questions about photography technique, mind numbing technological challenges, or equipment and tools? Ask away!

Exchange St
Portland, ME, 04101
United States

I would love to hear from you regarding projects which include brand management, design, photography, and project management.

Questions about photography technique, mind numbing technological challenges, or equipment and tools? Ask away!

MARKETING

Retail Packaging - Natural Foods Industry

Frances Buerkens

Ocean Approved launched two retail products in 2015. Both products are all natural and contain kelp that is either cultivated on the company's farm in Maine's pristine waters or wild harvested using sustainable collection practices.

I designed the consumer packaging, keeping in mind three major factors: 1) operational efficiency and cost-effectiveness in the hand assembly of the label and corresponding packaging; 2) eye-catching and memorable for consumers while enhancing Ocean Approved's brand presence; 3) compliant with FDA regulations.